Branding can be a tricky word because it is used so frequently for many things when it comes to advertising and your business. I’ve found that this lack of clarity can lead to many business owners making some branding mistakes in the beginning and over time. Here are 5 branding mistakes to avoid and some…
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Children in your community need YOU. When children are removed from their family members due to neglect, abuse, abandonment the state social workers try to find loving foster families in the same county to care for them. This means YOUR home could provide a life-changing experience and an opportunity to love a child who needs…
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WHY? by Ozlem Eva Davis, CPA/CFF – Owner of Peer House, LLC About five years ago, my husband and I were sitting in our family therapist’s office trying to solve our parenting woes. I was laser focused on our impossible toddler and our increasingly rude teenager. All I wanted was for her to give us…
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WLK is grateful to LG&E and KU for prioritizing local support during this year of crisis response. Read more about the many local nonprofit initiatives they are funding: The corporate responsibility efforts of LG&E and KU drastically pivoted along with the rest of the world during the pandemic. As community needs evolved towards basic…
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Financial Empowerment For Every Season By Mary Handiboe, Commonwealth Credit Union As I look at the freshly fallen snow adorning my view this morning, I am reminded of both the highs and lows that the seasons bring. I love the snow! It’s beautiful, enchanting, fun. It’s snow-ice-cream, sledding, and hot chocolate. It’s also treacherous.…
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Authenticity in Quicksand When we feel like we are sinking in the quicksand of a world in chaos how can we use our authentic voice? Last spring news of a global pandemic hit, the realization of its seriousness became apparent and confusion seemed to reign in how to best address it. By the summer we…
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The University of Kentucky’s Gatton College of Business and Economics is proud to have so many successful, influential and inspirational women among the faculty, staff, alumnae and partners who continue to serve, lead, build and give to the state of Kentucky. That’s why Gatton has been a strong partner of Women Leading Kentucky. We believe…
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Is Your Business Ready For Certification? By Vanessa Pennoyer, President, Go 2 Girl LLC There has never been a time when corporations had a greater interest in outsourcing important projects to minority-owned small businesses. However, one hurdle in the way of many of these businesses is the matter of receiving the certification necessary to get…
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The Great Disconnect By Sonja Gregory With 2020 in the rearview mirror, we’re looking forward with hope to the new year ahead. How can we make it what we want it to be—something better than the year we just finished up? We need a plan. So many things are out of our control, and that…
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In the picture: WLK workshop attendees connected on Zoom in 2020 Stay Connected in 2021 We are all glad to see 2020 behind us! While much hasn’t changed in 2021 (considering we are a few days in), what has changed is our perspective and outlook. We now have a deeper understanding of how to be…
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